About

Founded in 2013 by the Swart family after their relocation from South Africa in 2009.

Learn more about the studio and the team below

Our mission is simple: to empower you to live a healthier, happier life.  We believe that fitness is for everyone.

MEET THE CREW

Serida Fitness has become a trusted name for those looking to achieve lasting wellness and fitness goals in a supportive environment.

We are a family run business, founded in 2013. Serida Fitness began with a vision to create a space where people of all fitness levels could thrive, combining expert personal training with group classes designed to engage, challenge, and inspire. Over the years, we have continued to expand and refine our offerings, becoming a cornerstone of the local fitness community, known for our welcoming atmosphere and highly personalised approach.

Sean - Owner and Coach

The owner and driving force behind Serida Fitness, has a lifelong passion for sports and fitness. From a young age, Sean has been a dedicated athlete, excelling in various sports and consistently pushing himself to achieve peak physical performance. His journey in sports began as a teenager, where he showcased exceptional talent and determination.

In secondary school, Sean captained and earned numerous top awards in track and field events. His achievements in sprinting, long jump, and other disciplines underscored his versatility and commitment to athletic excellence. Sean qualified for the South African under 21’s soccer team, a prestigious accomplishment that highlighted his skill and dedication to the sport. His passion for soccer remains a core part of his fitness philosophy. 

One of the most defining and challenging experiences in Sean’s life was his service in the army, specifically within the Special Forces as a paratrooper in Angola. 

Boxercise

Gabriella - Coach & Admin

Gabriella brings a wealth of knowledge and a passion for fitness. Her background is diverse and reflects her dedication to promoting a healthy and active lifestyle. Gabriella holds a Bachelor of Science (BSc) and a Master’s degree in Sport & Exercise Science. Her research, particularly focused on females in sport, has been recognised in the academic community, with one of her studies being published in the European Journal of Sport Science.

Gabriella is a qualified advanced personal trainer, boot camp coordinator, Box Fit instructor, and level 4 strength and conditioning coach. Her diverse qualifications allow her to offer a wide range of training options and tailor programs to meet individual needs.

At Serida Fitness, Gabriella manages the day-to-day administrative tasks, including scheduling, member communications and maintaining records for the fitness classes. 

Debbie - Admin

Debbie plays a crucial role in ensuring the smooth operation of Serida Fitness. Her organisational skills and dedication to customer service help maintain a welcoming and efficient environment for all members and staff. Debbie also supports the management team contributing to the overall success of Serida Fitness.

At Serida Fitness, Debbie manages the day-to-day administrative tasks, including scheduling, member communications and maintaining records. She is the first point of contact for members and prospective clients, ensuring that everyone receives friendly and professional assistance.

OUR PT STUDIO

Our personal training studio is a private, fully equipped space dedicated to delivering personalised training experiences in an exclusive and supportive environment.

Our studio is fitted with a range of equipment to ensure your training is effective, varied, and aligned with your goals. From free weights and resistance machines to cardio equipment and functional training tools, we have everything needed to support your strength, endurance, and flexibility.

Pictures below will be updated with our new studio!